Keith & Rochelle Griffin

Keith & I have been married for 21 years and have an 11-yr old son. We’ve been very blessed to have each other to lean on thru family medical crisis, deployments, economy downturn, etc. Each situation has strengthened us and, in turn, has made us better coaches.
About 10 years ago, due to poor financial choices (basically I wanted to live a lifestyle that we couldn’t afford,) we found ourselves with $50,000 of credit card debt plus 2 mortgages. We woke up one morning and thought “What have we done?!?!?!”We were drowning in debt, so we made a decision to change our situation.
We put our Central Florida house up for sale. It literally sold to the very first couple who looked at it at the asking price! We both felt that this was a sign from God that we were doing the right thing. We moved up to the rural part of Gainesville into my mother-in-law’s house. Actually let me be more specific…we included me, my hubby, our 7 month old, and our 3 big dogs, and “we” moved into my mother-in-law’s 600 sq ft cottage along with her 2 big dogs.
Talk about culture shock. I apologize in advance if I offend anyone with the following statement: I used to call the area we had moved from the “armpit” of FL. I told my hubby that I felt like we moved from the “armpit” to the “crotch.” The pullout couch in the living area was our bed for 6 months. We had zero privacy, and I’m a girl who needs her privacy. I truly have to commend my mother-in-law for doing such an incredibly noble act. It wasn’t a picnic for her either.
About 6 months into living there, I couldn’t take it any longer. We had to have a place for ourselves. Our son was walking and needed the space. We were still in the midst of paying off debt using my nursing job salary, so we couldn’t afford to buy a house. We choose, instead, to buy a mobile home. It was one of the hardest decisions that I had ever made up to that point of my life. I had preconceived ideas about what it meant to live in a mobile home, and quite frankly, I was embarrassed. Wow, I was a snob and needed to be humbled.
We worked really hard to pay off the credit card debt in 6 years, but it was at a cost. I became an exhausted, burned out, unhappy nurse who turned to food to cope with the stress of life. As a result, I gained 35 lbs.
Fast forward a few months, I had lost 10 lbs using Slim in 6 and my coaching business was born. I wasn’t interested, however, in making money with my business…I simply wanted to help people. Well, about 3 months into my business, my younger brother was diagnosed with a brain tumor and would require 2 surgeries to reduce the size. During the first surgery, he suffered a brainstem stroke and was left paralyzed on the entire right side of his body. He needed intense rehab, but we discovered that his insurance wouldn’t cover the type of treatment that he needed. My hubby & I made the decision to private pay for it. This meant that we had to pull out our credit cards again and max them out. We simply did what we needed to do.
It was at that point that I decided to treat my business like a business…out of necessity. I had no idea how my life would change with that one decision, but I’m so thankful. As a result of treating my business as such, we’ve been able not only to pay off all the credit cards, but I’ve been able to quit my nursing job, bring my hubby home, AND become debt free in the process. Yes, we are still in our mobile home, but we are getting ready to build the house we’ve always wanted.
So you see, where I sit right now is a long journey of personal growth, blood, sweat, & tears. I had to persevere even when I didn’t want too. I had to be humbled. It didn’t happen overnight. If you are struggling right now, please know that I truly “get” it. I would love nothing more than to help you along the path to your freedom. It IS there…just waiting for you to grab it.
Rochelle has been a coach since December ’07 and is currently a Lifetime 8-Star Diamond Coach. Keith has been a coach since March ’08 and is currently a Lifetime Diamond coach.
Rochelle authored the “Drop a Size in 30-Days” Success Workbook in January 2013.
Rochelle was featured in the nationally televised Les Mills PUMP infomercial which began airing in December 2012.
Rochelle’s GoFitCoach blog was included in the “2012 Top 50 MLM Blogs” list.
Rochelle was the May 2012 Beachbody Challenge $1K Transformation Winner in her age group.
Rochelle was one of 35 Elite coaches out of 70,000 in 2011.
Rochelle earned Success Club 5 All-Stars in 2011.
Rochelle was a “Hang 10” winner earning a Caribbean cruise and a “Grab Your Board” winner earning a custom surfboard in 2010.
Rochelle was named Top Notch Coach for being #2 in Organizational Rank Advancement in all of Team Beachbody for September ’09!
Rochelle was named Top Notch Coach for being #4 in Organizational Rank Advancement in all of Team Beachbody for July ’09!
Rochelle was recognized as a SILVER “Success Links Club” member in July ’09! As of July 5, 2009, only 25 coaches have currently reached Silver or higher status out of 20,000+ coaches!
Rochelle was recognized as a BRONZE “Success Links Club” member in January ’09! As of January ’09, there are less than 100 current “Success Links Club” members out of over 14,000 coaches!
Rochelle was named #6 out of almost 9000 coaches for June’s Top Coach “Links to Success” ’08 contest!
Rochelle was named #15 out of almost 8000 coaches for May’s Top Coach “Links to Success” ’08 contest!
Rochelle was named Top Notch Coach in the Momentum newsletter for being #3 in personal sponsorship in all of Team Beachbody for March ‘08! That is #3 out of over 6000 coaches. WOW!



























Wow!! Your story is truly inspiring. You made it sound so easy, but I know you put eveything into all I could to not shout, “why couldn’t I have you as a coach!” I started with P90X a couple of years ago and that is how I ended up with the coach I have had for about 3 years…She is very nice and I have always been grateful for her friendship, but I never felt like she reached out to me, or she just wasn’t what I was looking for. Now, I know that she is not a good fit for me, but I will have to wait 6 months before I can have a different coach….I joined her challenge back in September and cancelled about 3 weeks ago because no one was posting in the group, a total bummer!! I know what I need to do, I just need that push to do it!!!
So I will be looking foward to the next 6 months to fly by so that I can have you as a coach…
Also, I tried to sign up for the free menu plan and my code would not set it up…
Thank You,
Lydia
Hey Lydia! Question…when you mention the 6 months, do you mean that you were a coach and quit? OR did you simply quit the challenge? If you were a coach, yes you have to wait 6 months to become a coach again. If you weren’t, you do NOT have to wait. Contact me via the contact tab and I’ll get you the info.